/* =============================================================
   ALTERATIVA +MED · Landing Page (v2 · estilo corporativo moderno)
   Inspirado em LP D Ramos Contabilidade (Behance, Dudu Volpe).
   Paleta da marca: navy + terracota. Sans-serif Poppins.
   Forma característica: blobs orgânicos navy envolvendo as fotos.
   ============================================================= */

:root {
  /* Paleta editorial · navy profundo, papel quente, terracota como rubrica */
  --ink:           #0E1B2C;
  --ink-2:         #13243A;
  --ink-3:         #1B2F49;
  --ink-soft:      #2E3F55;  /* mais escuro pra contraste AA+ no body */
  --paper:         #F6F2EC;
  --paper-2:       #ECE6DA;
  --paper-line:    #DDD6C7;
  --rule:          rgba(14, 27, 44, 0.10);
  --rule-strong:   rgba(14, 27, 44, 0.18);
  --rule-light:    rgba(246, 242, 236, 0.14);
  --rule-light-strong: rgba(246, 242, 236, 0.26);
  --muted:         #6E7A8C;
  --muted-light:   rgba(246, 242, 236, 0.65);
  --accent:        #B85C38;
  --accent-deep:   #92451E;

  /* Aliases legados · mantidos pra não quebrar seções ainda não migradas */
  --terracotta:    var(--accent);
  --terracotta-2:  #D17048;
  --terracotta-3:  var(--accent-deep);
  --line:          var(--rule);
  --line-strong:   var(--rule-strong);
  --line-light:    var(--rule-light);

  /* Tipografia */
  --font-display:  'Fraunces', 'Source Serif 4', 'Georgia', serif;
  --font-sans:     'Inter', system-ui, -apple-system, 'Segoe UI', sans-serif;

  /* Escala modular editorial · leitura confortável (público 40+) */
  --fs-display:    clamp(44px, 5.4vw, 76px);
  --fs-h1:         clamp(36px, 4vw, 52px);
  --fs-h2:         clamp(28px, 3vw, 40px);
  --fs-h3:         22px;
  --fs-body-l:     19px;
  --fs-body:       17px;
  --fs-small:      14px;
  --fs-eyebrow:    12px;

  /* Espaçamento baseline 8 */
  --s-1: 4px;  --s-2: 8px;  --s-3: 12px; --s-4: 16px; --s-5: 24px;
  --s-6: 32px; --s-7: 48px; --s-8: 64px; --s-9: 96px; --s-10: 128px; --s-11: 160px;

  --container: 1280px;
  --pad-x: clamp(24px, 5vw, 80px);
  --section-y: clamp(96px, 11vw, 160px);

  /* Geometria · cantos quase retos */
  --radius-sharp: 0;
  --radius:    2px;
  --radius-sm: var(--radius);
  --radius-lg: 4px;

  /* Sombras · quase ausentes */
  --shadow-sm: none;
  --shadow:    none;
  --shadow-lg: none;

  /* Movimento sutil */
  --ease: cubic-bezier(0.2, 0, 0, 1);
  --dur-fast: 180ms;
  --dur: 240ms;
  --dur-slow: 400ms;
}

/* ------------------------------ RESET --------------------------- */
*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; }
body, h1, h2, h3, h4, h5, p, figure, blockquote, ul, ol { margin: 0; }
ul[role="list"], ol[role="list"] { list-style: none; padding: 0; }
img, picture, svg, video { max-width: 100%; display: block; }
button { font: inherit; cursor: pointer; background: none; border: 0; color: inherit; }
a { color: inherit; text-decoration: none; }
input, textarea, select { font: inherit; color: inherit; }

body {
  font-family: var(--font-sans);
  font-size: var(--fs-body);
  line-height: 1.7;
  color: var(--ink);
  background: var(--paper);
  font-feature-settings: "ss01", "cv11";
  letter-spacing: -0.003em;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  text-rendering: optimizeLegibility;
}

::selection { background: var(--terracotta); color: var(--paper); }
:focus-visible { outline: 2px solid var(--terracotta); outline-offset: 3px; border-radius: 3px; }

/* ---------------------------- TIPOGRAFIA ------------------------ */
/* TODOS os títulos serifados · Fraunces editorial, peso semibold */
.display, .h1, .h2, .h3,
h1.display, h2.h1, h2.h2, h3.h3 {
  font-family: var(--font-display);
  font-weight: 500;
  font-variation-settings: "SOFT" 0, "WONK" 0, "opsz" 144;
}
.display { font-size: var(--fs-display); line-height: 1.08; letter-spacing: -0.018em; }
.h1      { font-size: var(--fs-h1);      line-height: 1.12; letter-spacing: -0.015em; }
.h2      { font-size: var(--fs-h2);      line-height: 1.18; letter-spacing: -0.012em; font-weight: 500; }
.h3      { font-size: var(--fs-h3);      line-height: 1.3;  letter-spacing: -0.008em; font-weight: 500; }

/* itálico no destaque de qualquer heading */
.display em, .h1 em, .h2 em, .h3 em {
  font-style: italic;
  font-weight: 500;
  color: inherit;
}

.lede {
  font-family: var(--font-sans);
  font-size: var(--fs-body-l);
  line-height: 1.55;
  color: var(--ink-soft);
  max-width: 56ch;
}
.small { font-size: var(--fs-small); line-height: 1.55; }

/* Eyebrow editorial · cinza apagado, filete terracota como rubrica */
.eyebrow {
  display: inline-flex; align-items: center; gap: 12px;
  font-family: var(--font-sans);
  font-size: var(--fs-eyebrow);
  font-weight: 500;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--muted);
}
.eyebrow::before {
  content: ""; display: block; width: 28px; height: 1px;
  background: var(--accent); border-radius: 0;
}
.eyebrow.on-dark { color: var(--muted-light); }

.text-accent { color: var(--accent); }
.text-muted { color: var(--muted); }

/* ----------------------------- LAYOUT --------------------------- */
.container {
  width: 100%; max-width: var(--container);
  margin-inline: auto; padding-inline: var(--pad-x);
}
.section { padding-block: var(--section-y); position: relative; }
.section--paper-2 { background: var(--paper-2); }
.section--dark { background: var(--ink); color: var(--paper); }
.section--dark .lede { color: var(--muted-light); }

/* ----------------------------- BOTÕES --------------------------- */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 12px;
  padding: 16px 26px;
  border-radius: var(--radius);
  font-family: var(--font-sans);
  font-weight: 500;
  font-size: 14.5px;
  letter-spacing: -0.005em;
  transition: background var(--dur-fast) var(--ease), color var(--dur-fast) var(--ease), border-color var(--dur-fast) var(--ease);
  white-space: nowrap;
  border: 1px solid transparent;
}
.btn .arrow {
  width: 14px; height: 11px;
  transition: transform var(--dur) var(--ease);
}
.btn:hover .arrow { transform: translateX(3px); }

.btn--primary { background: var(--accent); color: var(--paper); }
.btn--primary:hover { background: var(--accent-deep); }

.btn--ink { background: var(--ink); color: var(--paper); }
.btn--ink:hover { background: var(--ink-2); }

.btn--outline {
  background: transparent;
  color: var(--ink);
  border-color: var(--rule-strong);
}
.btn--outline:hover { background: var(--ink); color: var(--paper); border-color: var(--ink); }

.btn--outline-light {
  background: transparent;
  color: var(--paper);
  border-color: var(--rule-light-strong);
}
.btn--outline-light:hover { background: var(--paper); color: var(--ink); border-color: var(--paper); }

.btn--lg { padding: 18px 32px; font-size: 15px; }

/* Link com seta · substitui o "segundo botão" no hero */
.link-arrow {
  display: inline-flex; align-items: center; gap: 10px;
  font-family: var(--font-sans);
  font-size: 14.5px; font-weight: 500;
  color: var(--paper);
  padding-bottom: 6px;
  border-bottom: 1px solid var(--rule-light-strong);
  transition: color var(--dur-fast) var(--ease), border-color var(--dur-fast) var(--ease);
}
.link-arrow:hover { color: var(--accent); border-color: var(--accent); }
.link-arrow--on-paper { color: var(--ink); border-color: var(--rule-strong); }
.link-arrow--on-paper:hover { color: var(--accent); border-color: var(--accent); }
.link-arrow .arrow { width: 14px; height: 11px; }

/* --------------------------- HEADER ----------------------------- */
.site-header {
  position: absolute; top: 0; left: 0; right: 0; z-index: 50;
  background: transparent;
  transition: background var(--dur) var(--ease), border-color var(--dur) var(--ease);
}
.site-header.is-scrolled {
  position: fixed;
  background: rgba(13, 30, 58, 0.92);
  backdrop-filter: saturate(180%) blur(14px);
  -webkit-backdrop-filter: saturate(180%) blur(14px);
  box-shadow: 0 4px 24px rgba(13, 30, 58, 0.18);
  animation: slideDown var(--dur) var(--ease);
}
@keyframes slideDown {
  from { transform: translateY(-100%); }
  to { transform: translateY(0); }
}
/* (regras de cor no header sobre hero estão dentro do bloco .brand acima) */
.header-inner {
  display: flex; align-items: center; justify-content: space-between;
  padding-block: 16px;
}
.brand { display: inline-flex; align-items: center; gap: 14px; }
.brand-mark { width: 40px; height: 40px; flex: 0 0 auto; object-fit: contain; }
.site-header:not(.is-scrolled) .brand-mark {
  filter: drop-shadow(0 0 1px rgba(255,255,255,0.12));
}
.brand-text { display: flex; flex-direction: column; line-height: 1; }
.brand-text strong {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 20px;
  color: var(--ink);
  letter-spacing: -0.015em;
}
.brand-text span {
  font-family: var(--font-sans);
  font-size: 10px;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--muted);
  margin-top: 5px;
  font-weight: 500;
}

.site-nav { display: flex; align-items: center; gap: 40px; }
.nav-links { display: flex; align-items: center; gap: 32px; }
.nav-links a {
  font-size: 13.5px; font-weight: 500;
  color: var(--ink-soft);
  letter-spacing: -0.005em;
  transition: color var(--dur-fast) var(--ease);
}
.nav-links a:hover { color: var(--ink); }

/* Header sobre hero escuro */
.site-header:not(.is-scrolled) .brand-text strong { color: var(--paper); }
.site-header:not(.is-scrolled) .brand-text span { color: var(--muted-light); }
.site-header:not(.is-scrolled) .nav-links a { color: var(--muted-light); }
.site-header:not(.is-scrolled) .nav-links a:hover { color: var(--paper); }
.site-header.is-scrolled .brand-text strong { color: var(--paper); }
.site-header.is-scrolled .brand-text span { color: var(--muted-light); }
.site-header.is-scrolled .nav-links a { color: var(--muted-light); }
.site-header.is-scrolled .nav-links a:hover { color: var(--paper); }

@media (max-width: 880px) {
  .nav-links { display: none; }
}
@media (max-width: 560px) {
  .site-header .header-inner { padding-block: 12px; }
  .brand-text strong { font-size: 16px; }
  .brand-text span { font-size: 9px; }
  .site-nav .btn { padding: 11px 16px; font-size: 13px; }
  .site-nav .btn .arrow { display: none; }
}

/* ============================ HERO v5 · full-bleed editorial ==== */
/* Imagem cobre 100% do fundo. Scrim navy 105° assimétrico.
   Conteúdo à esquerda, centro vertical. Proof bar fixa na base. */
.hero {
  position: relative;
  min-height: 100vh;        /* fallback */
  min-height: 100dvh;
  min-height: 100svh;       /* sem barra de endereço em mobile */
  background: var(--ink);
  color: var(--paper);
  overflow: hidden;
  isolation: isolate;
}

/* Camadas de fundo */
.hero-bg {
  position: absolute;
  inset: 0;
  z-index: 0;
}
.hero-bg img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: 68% center;
  display: block;
}
/* Scrim direcional navy · opaco na zona de leitura (esquerda + headline),
   transição limpa, quase nada sobre o sujeito */
.hero-scrim {
  position: absolute;
  inset: 0;
  z-index: 1;
  background:
    linear-gradient(
      95deg,
      rgba(14, 27, 44, 0.95) 0%,
      rgba(14, 27, 44, 0.88) 35%,
      rgba(14, 27, 44, 0.55) 52%,
      rgba(14, 27, 44, 0.12) 75%,
      rgba(14, 27, 44, 0.00) 95%
    );
}
/* Vinheta inferior pra fixar a proof bar */
.hero-scrim::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(to top, rgba(14,27,44,0.65) 0%, transparent 16%);
  pointer-events: none;
}
/* Grão SVG · acabamento de impressão, evita aspecto digital chapado */
.hero-grain {
  position: absolute;
  inset: 0;
  z-index: 2;
  opacity: 0.045;
  mix-blend-mode: overlay;
  pointer-events: none;
  background-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='240' height='240'><filter id='n'><feTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='2' stitchTiles='stitch'/></filter><rect width='100%25' height='100%25' filter='url(%23n)'/></svg>");
}

/* Layout do conteúdo dentro do hero */
.hero-container {
  position: relative;
  z-index: 3;
  height: 100vh;
  height: 100dvh;
  height: 100svh;
  min-height: 100vh;
  display: flex;
  flex-direction: column;
  padding-top: clamp(96px, 11vh, 120px);
  padding-bottom: clamp(88px, 9vh, 104px); /* deixa espaço pra proof bar */
}

.hero-content {
  flex: 1;
  display: flex;
  flex-direction: column;
  justify-content: center;
  max-width: 720px;
}

/* Em telas baixas, ancora ao terço inferior pra dar peso editorial */
@media (min-height: 900px) {
  .hero-content { justify-content: flex-end; padding-bottom: clamp(40px, 6vh, 80px); }
}

/* Eyebrow editorial */
.hero .eyebrow {
  color: var(--muted-light);
  font-family: var(--font-sans);
  font-size: var(--fs-eyebrow);
  font-weight: 500;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  display: inline-flex;
  align-items: center;
  gap: 12px;
}
.hero .eyebrow::before {
  content: "";
  display: inline-block;
  width: 28px; height: 1px;
  background: var(--accent);
}

/* Título serifado · escala que cabe em notebook 13" (768px de altura) */
.hero-title {
  margin-top: clamp(20px, 3vh, 32px);
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(36px, 4.8vw, 64px);
  line-height: 1.1;
  letter-spacing: -0.015em;
  color: var(--paper);
  max-width: 16ch;
  font-variation-settings: "SOFT" 0, "WONK" 0, "opsz" 144;
  text-shadow: 0 2px 24px rgba(0, 0, 0, 0.20);
}
.hero-title em {
  font-style: italic;
  font-weight: 500;
  color: inherit;
}

.hero-lede {
  margin-top: clamp(20px, 3vh, 32px);
  font-family: var(--font-sans);
  font-size: clamp(15px, 1.2vw, 18px);
  line-height: 1.55;
  color: var(--muted-light);
  max-width: 48ch;
}

.hero-ctas {
  margin-top: clamp(24px, 4vh, 40px);
  display: flex;
  align-items: center;
  flex-wrap: wrap;
  gap: var(--s-5) var(--s-6);
}

/* Legenda editorial · canto inferior direito sobre a imagem */
.hero-figcaption {
  position: absolute;
  z-index: 3;
  right: var(--pad-x);
  bottom: calc(clamp(88px, 9vh, 104px) + 24px); /* acima da proof bar */
  display: flex;
  align-items: baseline;
  gap: var(--s-3);
  font-family: var(--font-sans);
  font-size: 11px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted-light);
  text-align: right;
  flex-wrap: wrap;
  justify-content: flex-end;
  max-width: 240px;
}
.hero-figcaption strong {
  text-transform: none;
  letter-spacing: 0.02em;
  color: var(--paper);
  font-weight: 500;
  font-size: 13px;
}
.hero-figcaption .num {
  text-transform: none;
  letter-spacing: 0;
  color: var(--accent);
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 400;
  font-size: 13px;
}
@media (max-width: 720px) {
  .hero-figcaption { display: none; }
}

/* Barra de prova · fixa na borda inferior do hero */
.hero-proof-bar {
  position: absolute;
  left: 0; right: 0; bottom: 0;
  z-index: 3;
  background: rgba(14, 27, 44, 0.72);
  -webkit-backdrop-filter: saturate(180%) blur(10px);
  backdrop-filter: saturate(180%) blur(10px);
  border-top: 1px solid var(--rule-light);
  padding: 18px 0;
}
.hero-proof-bar > .container {
  display: flex;
  align-items: center;
  flex-wrap: wrap;
  gap: var(--s-4) var(--s-6);
  font-family: var(--font-sans);
  font-size: 13px;
  color: var(--muted-light);
}
.hero-proof-bar .item { display: inline-flex; align-items: center; gap: 8px; }
.hero-proof-bar strong { color: var(--paper); font-weight: 500; }
.hero-proof-bar .star { color: var(--accent); font-size: 14px; line-height: 1; }
.hero-proof-bar .rule { width: 1px; height: 14px; background: var(--rule-light); display: inline-block; }
@media (max-width: 720px) {
  .hero-proof-bar { padding: 14px 0; }
  .hero-proof-bar > .container { gap: var(--s-3) var(--s-5); font-size: 12px; }
  .hero-proof-bar .rule { display: none; }
}

/* Indicador de scroll · centro-base, fora da zona do conteúdo */
.hero-scroll-hint {
  position: absolute;
  z-index: 3;
  left: 50%;
  transform: translateX(-50%);
  bottom: calc(clamp(88px, 9vh, 104px) + 28px);
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 10px;
  font-family: var(--font-sans);
  font-size: 10px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--muted-light);
  opacity: 0.65;
  pointer-events: none;
}
.hero-scroll-hint .line {
  width: 1px; height: 36px;
  background: linear-gradient(to bottom, var(--muted-light), transparent);
  transform-origin: top;
  animation: scrollPulse 2.4s ease-in-out infinite;
}
@keyframes scrollPulse {
  0%, 100% { transform: scaleY(0.3); opacity: 0.25; }
  50%      { transform: scaleY(1);   opacity: 1; }
}
@media (max-width: 1100px), (max-height: 800px) {
  .hero-scroll-hint { display: none; }
}

/* Tablet/mobile · pilha vertical: foto no topo, conteúdo navy embaixo */
@media (max-width: 980px) {
  .hero {
    min-height: auto;
    padding-top: 0;
    padding-bottom: 0;
    display: block;
  }
  .hero-bg {
    position: relative;
    height: 55vh;
    min-height: 360px;
    max-height: 520px;
    width: 100%;
    overflow: hidden;
  }
  .hero-bg img {
    position: absolute;
    inset: 0;
    width: 100%;
    height: 100%;
    object-position: center 18%;
  }
  /* Scrim prende só na área da foto em mobile */
  .hero-scrim {
    height: 55vh;
    min-height: 360px;
    max-height: 520px;
    bottom: auto;
    background:
      linear-gradient(180deg,
        transparent 0%,
        transparent 55%,
        rgba(14, 27, 44, 0.40) 78%,
        var(--ink) 100%
      );
  }
  .hero-scrim::after { display: none; }
  .hero-grain {
    height: 55vh;
    min-height: 360px;
    max-height: 520px;
    bottom: auto;
    mix-blend-mode: normal;
    opacity: 0.03;
  }

  .hero-container {
    position: relative;
    height: auto;
    min-height: 0;
    padding: var(--s-6) var(--pad-x) calc(var(--s-6) + 72px);
    background: var(--ink);
    display: block;
  }
  .hero-content {
    flex: none;
    justify-content: flex-start;
    padding-bottom: 0;
    max-width: 100%;
  }
  .hero-title { max-width: 18ch; }
  .hero-proof-bar { background: rgba(14, 27, 44, 0.92); }
}
@media (max-width: 560px) {
  .hero-bg { height: 50vh; min-height: 320px; }
  .hero-bg img { object-position: 60% 12%; }
}

@media (prefers-reduced-motion: reduce) {
  .hero-scroll-hint .line { animation: none; }
}

/* (regras de .hero-* movidas para o bloco v5 acima) */

/* (no v5 a figura é background full-bleed · sem .hero-figure separado) */

/* (Hero v4 removeu cards flutuantes · prova é tipográfica em .hero-proof) */

/* ----------------- FAIXA DE NÚMEROS ------------------------------ */
.numbers {
  background: var(--paper-2);
  padding-block: var(--s-7);
}
.numbers-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: var(--s-5);
}
@media (max-width: 760px) {
  .numbers-grid { grid-template-columns: repeat(2, 1fr); gap: var(--s-6) var(--s-5); }
}
.num-item {
  border-left: 1px solid var(--rule);
  padding-left: var(--s-5);
}
.num-item:first-child { border-left: 0; padding-left: 0; }
@media (max-width: 760px) {
  .num-item:nth-child(odd) { border-left: 0; padding-left: 0; }
}
.num-item .num {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(36px, 4vw, 52px);
  line-height: 1;
  letter-spacing: -0.025em;
  color: var(--ink);
}
.num-item .num .accent {
  color: var(--accent);
  font-style: italic;
}
.num-item .lbl {
  margin-top: 12px;
  font-family: var(--font-sans);
  font-size: 13px;
  line-height: 1.45;
  color: var(--muted);
  max-width: 28ch;
}

/* ============================ DORES ============================ */
.pains-head {
  display: grid; grid-template-columns: 1fr 1.2fr; gap: var(--s-7);
  margin-bottom: var(--s-8); align-items: end;
}
@media (max-width: 900px) { .pains-head { grid-template-columns: 1fr; gap: var(--s-5); } }

/* Lista editorial · 1 coluna com filetes, numeração em itálico serifado */
.pain-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 0;
  border-top: 1px solid var(--rule);
}
.pain-card {
  background: transparent;
  border: 0;
  border-bottom: 1px solid var(--rule);
  border-radius: 0;
  padding: var(--s-6) 0;
  display: grid;
  grid-template-columns: 88px 1fr auto;
  gap: var(--s-5);
  align-items: baseline;
}
.pain-card:hover { transform: none; box-shadow: none; }

.pain-card .pain-icon {
  width: auto; height: auto;
  background: transparent;
  border-radius: 0;
  color: var(--accent);
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 400;
  font-size: 22px;
  letter-spacing: 0;
  display: block;
  place-items: initial;
}
.pain-card .pain-q {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(20px, 2vw, 26px);
  line-height: 1.25;
  letter-spacing: -0.015em;
  color: var(--ink);
}
.pain-card .pain-tag {
  display: inline-block;
  margin-top: 0;
  font-family: var(--font-sans);
  font-size: 11px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
  font-weight: 500;
  white-space: nowrap;
}
@media (max-width: 720px) {
  .pain-card {
    grid-template-columns: 56px 1fr;
  }
  .pain-card .pain-tag { grid-column: 2; margin-top: 8px; }
}

/* ====================== QUEM ATENDEMOS ========================== */
.audience-head {
  max-width: 60ch;
  margin-bottom: var(--s-8);
}
.audience-head .h2 em {
  font-style: italic;
  font-weight: 500;
  color: var(--accent);
}
.audience-list {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 0;
  border-top: 1px solid var(--rule);
}
.audience-list li {
  display: grid;
  grid-template-columns: 56px 1fr;
  grid-template-rows: auto auto;
  gap: 4px var(--s-4);
  padding: var(--s-5) 0;
  border-bottom: 1px solid var(--rule);
  border-left: 0;
}
.audience-list li:nth-child(odd) { padding-right: var(--s-6); }
.audience-list li:nth-child(even) {
  padding-left: var(--s-6);
  border-left: 1px solid var(--rule);
}
@media (max-width: 720px) {
  .audience-list { grid-template-columns: 1fr; }
  .audience-list li:nth-child(odd) { padding-right: 0; }
  .audience-list li:nth-child(even) { padding-left: 0; border-left: 0; }
}
.audience-num {
  grid-row: 1 / 3;
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 400;
  font-size: 22px;
  color: var(--accent);
  letter-spacing: 0;
  line-height: 1;
  padding-top: 4px;
}
.audience-name {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 22px;
  line-height: 1.2;
  letter-spacing: -0.012em;
  color: var(--ink);
}
.audience-note {
  font-family: var(--font-sans);
  font-size: 14px;
  line-height: 1.5;
  color: var(--ink-soft);
  max-width: 48ch;
}

/* ====================== "POR QUE A ALTERATIVA" ================== */
.chosen { background: var(--paper-2); }
.chosen-grid {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(0, 1.05fr);
  gap: clamp(40px, 6vw, 88px);
  align-items: center;
}
@media (max-width: 900px) { .chosen-grid { grid-template-columns: 1fr; gap: var(--s-7); } }

/* Foto · retângulo puro, sem blob, sem sombra, hairline 1px sutil */
.chosen-fig {
  position: relative;
  aspect-ratio: 5 / 6;
  width: 100%;
  max-width: 520px;
  margin-inline: auto;
  border-radius: var(--radius);
  overflow: hidden;
}
.chosen-fig img {
  width: 100%; height: 100%;
  object-fit: cover;
  display: block;
}

/* Checklist · marcador filete terracota curto, sem círculo preenchido */
.chosen-list {
  margin-top: var(--s-7);
  display: grid;
  gap: 0;
}
.chosen-list li {
  display: grid;
  grid-template-columns: 28px 1fr;
  gap: 16px;
  align-items: start;
  padding: var(--s-4) 0;
  border-bottom: 1px solid var(--rule);
  font-size: 15px; line-height: 1.55;
  color: var(--ink-soft);
}
.chosen-list li:first-child { padding-top: 0; }
.chosen-list li:last-child  { border-bottom: 0; padding-bottom: 0; }
.chosen-list .check {
  display: block;
  width: 20px; height: 2px;
  background: var(--accent);
  margin-top: 12px;
  border-radius: 0;
}
.chosen-list .check svg { display: none; }
.chosen-list li strong {
  color: var(--ink);
  font-weight: 600;
  display: block;
  margin-bottom: 4px;
  font-size: 16px;
}

/* ============================ PILARES · editorial =============== */
.pillars-head {
  display: grid; grid-template-columns: 1fr 1fr;
  gap: var(--s-7);
  margin-bottom: var(--s-8);
  align-items: end;
}
@media (max-width: 900px) { .pillars-head { grid-template-columns: 1fr; } }

/* Três frentes de igual peso · separadas por filetes verticais */
.pillars {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 0;
  border-top: 1px solid var(--rule);
  border-bottom: 1px solid var(--rule);
}
@media (max-width: 900px) {
  .pillars { grid-template-columns: 1fr; border-bottom: 0; }
}

.pillar {
  background: transparent;
  border: 0;
  border-left: 1px solid var(--rule);
  border-radius: 0;
  padding: var(--s-7) var(--s-6);
  display: flex; flex-direction: column;
  position: relative;
}
.pillar:first-child { border-left: 0; }
@media (max-width: 900px) {
  .pillar { border-left: 0; border-bottom: 1px solid var(--rule); padding: var(--s-6) 0; }
}
/* Featured removido · todos têm o mesmo peso. Mantém compatibilidade */
.pillar.is-featured {
  background: transparent;
  color: inherit;
}
.pillar:hover { transform: none; box-shadow: none; border-color: var(--rule); }

/* Número editorial em itálico serifado */
.pillar-badge {
  align-self: flex-start;
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 400;
  font-size: 14px;
  letter-spacing: 0;
  text-transform: none;
  padding: 0;
  background: transparent;
  color: var(--accent);
  border-radius: 0;
  margin-bottom: var(--s-4);
}
.pillar.is-featured .pillar-badge {
  background: transparent;
  color: var(--accent);
}

.pillar-title {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 24px;
  line-height: 1.2;
  letter-spacing: -0.015em;
  color: var(--ink);
}
.pillar-body {
  margin-top: var(--s-4);
  font-family: var(--font-sans);
  font-size: 15px;
  line-height: 1.6;
  color: var(--ink-soft);
}
.pillar.is-featured .pillar-body { color: var(--ink-soft); }

/* Features · marcador filete + texto, sem ícone preenchido */
.pillar-feats {
  margin-top: var(--s-5);
  display: grid; gap: 8px;
  padding-top: var(--s-4);
  border-top: 1px solid var(--rule);
}
.pillar.is-featured .pillar-feats { border-top-color: var(--rule); }
.pillar-feats li {
  display: grid;
  grid-template-columns: 16px 1fr;
  gap: 12px;
  font-family: var(--font-sans);
  font-size: 13.5px;
  line-height: 1.5;
  color: var(--ink-soft);
  align-items: start;
}
.pillar.is-featured .pillar-feats li { color: var(--ink-soft); }
.pillar-feats svg { display: none; }
.pillar-feats li::before {
  content: "";
  display: block;
  width: 12px; height: 1px;
  background: var(--accent);
  margin-top: 11px;
}
.pillar.is-featured .pillar-feats li::before { background: var(--accent); }

.pillar-cta {
  margin-top: auto;
  padding-top: var(--s-6);
}
/* CTA do pilar · link discreto, não botão competindo com o CTA principal */
.pillar-cta .btn {
  background: transparent;
  border: 0;
  padding: 0 0 4px 0;
  color: var(--ink);
  font-family: var(--font-sans);
  font-size: 13.5px;
  font-weight: 500;
  letter-spacing: -0.005em;
  border-bottom: 1px solid var(--rule-strong);
  border-radius: 0;
}
.pillar-cta .btn:hover {
  background: transparent;
  color: var(--accent);
  border-bottom-color: var(--accent);
}

/* ==================== COMPARATIVO PF × PJ · tabela editorial ==== */
.compare-wrap {
  background: transparent;
  border: 0;
  border-top: 1px solid var(--rule);
  border-bottom: 1px solid var(--rule);
  border-radius: 0;
  padding: var(--s-8) 0;
  margin-top: var(--s-7);
  box-shadow: none;
}
.compare-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 0;
  align-items: stretch;
}
@media (max-width: 820px) { .compare-grid { grid-template-columns: 1fr; } }
.compare-side {
  padding: 0 var(--s-6);
  position: relative;
  border-left: 1px solid var(--rule);
}
.compare-side:first-child { border-left: 0; padding-left: 0; }
.compare-side--good { padding-right: 0; }
@media (max-width: 820px) {
  .compare-side {
    border-left: 0;
    padding: var(--s-6) 0;
    border-top: 1px solid var(--rule);
  }
  .compare-side:first-child { border-top: 0; padding-top: 0; }
}

/* Tag · sem fundo colorido, só texto em caps com filete antes */
.compare-tag {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  font-family: var(--font-sans);
  font-size: 11px;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  font-weight: 500;
  padding: 0;
  background: transparent;
  color: var(--muted);
  border-radius: 0;
  margin-bottom: var(--s-4);
}
.compare-tag::before {
  content: "";
  display: block;
  width: 18px; height: 1px;
  background: var(--rule-strong);
}
.compare-side--good .compare-tag::before { background: var(--accent); }
.compare-side--good .compare-tag { color: var(--accent); }

.compare-h {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 28px;
  line-height: 1.2;
  letter-spacing: -0.02em;
  color: var(--ink);
}
.compare-sub {
  margin-top: 8px;
  font-family: var(--font-sans);
  font-size: 14.5px;
  color: var(--ink-soft);
  max-width: 36ch;
}

/* Estatística · número enorme editorial em serifada */
.compare-stat {
  margin-top: var(--s-6);
  display: flex; align-items: baseline; gap: 10px;
}
.compare-stat .v {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(56px, 7vw, 84px);
  line-height: 1;
  letter-spacing: -0.03em;
  color: var(--ink);
}
.compare-side--good .compare-stat .v { color: var(--accent); }
.compare-stat .u {
  font-family: var(--font-sans);
  font-size: 16px;
  font-weight: 500;
  color: var(--muted);
}

.compare-bar {
  height: 4px;
  background: var(--paper-2);
  border-radius: 0;
  overflow: hidden;
  margin-top: var(--s-5);
}
.compare-bar > span {
  display: block; height: 100%; border-radius: 0;
  background: var(--ink);
  transition: width var(--dur-slow) var(--ease);
}
.compare-side--good .compare-bar > span { background: var(--accent); }
.compare-bar-lbl {
  margin-top: 10px;
  font-family: var(--font-sans);
  font-size: 13px;
  color: var(--muted);
  font-weight: 500;
}

.compare-lines { margin-top: var(--s-6); }
.compare-line {
  display: grid;
  grid-template-columns: 1fr auto;
  padding: 14px 0;
  border-bottom: 1px solid var(--rule);
  font-family: var(--font-sans);
  font-size: 14px;
}
.compare-line:last-child { border-bottom: 0; padding-bottom: 0; }
.compare-line-lbl { color: var(--ink-soft); }
.compare-line-val { font-weight: 600; color: var(--ink); font-variant-numeric: tabular-nums; }

.compare-foot {
  margin-top: var(--s-7);
  padding: var(--s-5) 0 0 0;
  border-top: 1px solid var(--rule);
  background: transparent;
  border-radius: 0;
  font-family: var(--font-sans);
  font-size: 13px;
  line-height: 1.6;
  color: var(--muted);
  max-width: 80ch;
}
.compare-foot strong { color: var(--ink); font-weight: 600; }

/* ========================= COMO FUNCIONA ======================= */
.howit { background: var(--paper); }
.howit-grid {
  display: grid;
  grid-template-columns: minmax(0, 0.9fr) minmax(0, 1.1fr);
  gap: clamp(40px, 6vw, 96px);
  align-items: start;
}
@media (max-width: 900px) { .howit-grid { grid-template-columns: 1fr; } }

/* Foto · retângulo puro */
.howit-fig {
  position: relative;
  aspect-ratio: 4 / 5;
  width: 100%;
  max-width: 480px;
  margin-inline: auto;
  border-radius: var(--radius);
  overflow: hidden;
}
.howit-fig img {
  width: 100%; height: 100%;
  object-fit: cover;
  display: block;
}

/* Steps · lista editorial com filetes finos, numeração sóbria */
.steps {
  display: grid;
  gap: 0;
  margin-top: var(--s-7);
  border-top: 1px solid var(--rule);
}
.step {
  display: grid;
  grid-template-columns: 88px 1fr;
  gap: var(--s-5);
  align-items: baseline;
  padding: var(--s-5) 0;
  border-bottom: 1px solid var(--rule);
  background: transparent;
  border-left: 0;
  border-radius: 0;
}
.step:hover { transform: none; }
.step-num {
  width: auto; height: auto;
  background: transparent;
  color: var(--accent);
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 400;
  font-size: 24px;
  letter-spacing: -0.01em;
  display: block;
  place-items: initial;
}
.step-title {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 22px;
  line-height: 1.3;
  letter-spacing: -0.015em;
  color: var(--ink);
}
.step-body {
  margin-top: 6px;
  font-family: var(--font-sans);
  font-size: 15px;
  line-height: 1.55;
  color: var(--ink-soft);
  max-width: 56ch;
}

/* ============================ MANIFESTO ======================== */
.manifesto {
  position: relative;
  overflow: hidden;
  background: var(--ink);
  color: var(--paper);
}
.manifesto::before {
  content: "";
  position: absolute; inset: 0;
  background: url('img/manifesto-bw.jpg') center/cover no-repeat;
  opacity: 0.18;
  filter: grayscale(1) contrast(1.1);
  z-index: 0;
}
.manifesto::after {
  content: "";
  position: absolute; inset: 0;
  background: linear-gradient(115deg, var(--ink) 35%, rgba(13,30,58,0.55) 100%);
  z-index: 1;
}
.manifesto .container { position: relative; z-index: 2; }
.manifesto-grid {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
  gap: clamp(32px, 5vw, 64px);
  align-items: center;
}
@media (max-width: 900px) { .manifesto-grid { grid-template-columns: 1fr; gap: var(--s-7); } }

/* Foto · retângulo puro, sem blob decorativo, mais presença */
.manifesto-portrait {
  position: relative;
  aspect-ratio: 4 / 5;
  width: 100%;
  max-width: 480px;
  margin-inline: auto;
  border-radius: var(--radius);
  overflow: hidden;
}
.manifesto-portrait img { width: 100%; height: 100%; object-fit: cover; display: block; }
.manifesto-portrait::after { display: none; }

/* Citação editorial · Fraunces, sem aspas tipográficas exageradas */
.quote {
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 400;
  font-size: clamp(24px, 2.8vw, 36px);
  line-height: 1.3;
  letter-spacing: -0.018em;
  color: var(--paper);
  text-indent: -0.4em;
}
.quote::before { content: "\201C"; }
.quote::after  { content: "\201D"; }
.quote-mark { display: none; }
.quote-sig {
  margin-top: var(--s-6);
  padding-top: var(--s-4);
  border-top: 1px solid var(--rule-light);
  display: flex; align-items: baseline; gap: 14px;
  font-family: var(--font-sans);
  font-size: 13px;
  color: var(--muted-light);
  flex-wrap: wrap;
}
.quote-sig strong {
  color: var(--paper);
  font-weight: 500;
  font-family: var(--font-display);
  font-style: normal;
  font-size: 15px;
  letter-spacing: -0.005em;
}

/* ========================= PROVA SOCIAL ======================== */
.testimonials-head {
  display: grid; grid-template-columns: 1fr; gap: var(--s-3);
  margin-bottom: var(--s-7);
  text-align: center;
  justify-items: center;
}
.testimonials-head .eyebrow { justify-self: center; }
.testimonials-head .h2 { max-width: 22ch; }

.test-grid {
  display: grid; grid-template-columns: repeat(3, 1fr);
  gap: var(--s-5);
}
@media (max-width: 900px) { .test-grid { grid-template-columns: 1fr; } }

.test-card {
  background: transparent;
  border: 0;
  border-top: 1px solid var(--rule);
  border-radius: 0;
  padding: var(--s-6) 0 0;
  display: flex; flex-direction: column;
}
.test-card:hover { border-color: var(--rule); transform: none; box-shadow: none; }
.test-stars {
  display: inline-flex; gap: 2px;
  color: var(--accent);
  margin-bottom: var(--s-3);
}
.test-stars svg { width: 14px; height: 14px; }
.test-body {
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 400;
  font-size: 18px;
  line-height: 1.45;
  letter-spacing: -0.01em;
  color: var(--ink);
  flex: 1;
}
.test-foot {
  margin-top: var(--s-5);
  padding-top: var(--s-4);
  border-top: 1px solid var(--rule);
  display: flex; align-items: baseline; gap: 12px;
  font-family: var(--font-sans);
}
.test-avatar { display: none; }
.test-name {
  font-weight: 600; font-size: 13px;
  color: var(--ink);
  line-height: 1.2;
  letter-spacing: -0.005em;
}
.test-role {
  font-size: 12px;
  color: var(--muted);
  margin-top: 0;
  letter-spacing: 0.04em;
  text-transform: uppercase;
}

/* Reputação · layout editorial em 2 colunas (texto + card limpo) */
.reputation {
  display: grid;
  grid-template-columns: minmax(0, 1.05fr) minmax(0, 1fr);
  gap: clamp(40px, 6vw, 96px);
  align-items: center;
}
@media (max-width: 900px) { .reputation { grid-template-columns: 1fr; gap: var(--s-7); } }

.reputation-card {
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  gap: var(--s-5);
  padding: var(--s-7);
  background: var(--paper);
  border: 1px solid var(--rule-strong);
  border-radius: var(--radius);
}
.reputation-google {
  display: inline-flex; align-items: center; gap: 12px;
  font-family: var(--font-sans);
  font-size: 14px;
  font-weight: 500;
  color: var(--ink-soft);
  letter-spacing: 0.04em;
  text-transform: uppercase;
}
.reputation-score {
  display: flex; align-items: baseline; gap: 12px;
  margin-top: var(--s-2);
}
.reputation-score strong {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(64px, 8vw, 96px);
  line-height: 1;
  letter-spacing: -0.03em;
  color: var(--accent);
}
.reputation-score span {
  font-family: var(--font-sans);
  font-size: 15px;
  color: var(--ink-soft);
}
.reputation-stars {
  display: inline-flex; gap: 3px;
  color: var(--accent);
}
.reputation-stars svg { width: 20px; height: 20px; }

/* ============================ FAQ =============================== */
.faq-grid {
  display: grid; grid-template-columns: 1fr 1.6fr; gap: var(--s-8);
}
@media (max-width: 900px) { .faq-grid { grid-template-columns: 1fr; gap: var(--s-5); } }

.faq-list {
  display: grid; gap: 0;
  border-top: 1px solid var(--rule);
}
.faq-item {
  background: transparent;
  border: 0;
  border-bottom: 1px solid var(--rule);
  border-radius: 0;
  overflow: hidden;
}
.faq-item.is-open { border-color: var(--rule); }
.faq-trigger {
  width: 100%;
  display: flex; align-items: center; justify-content: space-between;
  gap: var(--s-4);
  text-align: left;
  padding: var(--s-5) 0;
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 18px;
  color: var(--ink);
  line-height: 1.35;
  letter-spacing: -0.01em;
  transition: color var(--dur-fast) var(--ease);
}
.faq-trigger:hover { color: var(--accent); }
.faq-icon {
  flex: 0 0 auto; width: 14px; height: 14px;
  border-radius: 0;
  background: transparent;
  color: var(--accent);
  display: grid; place-items: center;
  transition: transform var(--dur) var(--ease);
}
.faq-item.is-open .faq-icon { background: transparent; color: var(--accent); transform: rotate(45deg); }
.faq-icon svg { width: 14px; height: 14px; }
.faq-panel { max-height: 0; overflow: hidden; transition: max-height var(--dur) var(--ease); }
.faq-item.is-open .faq-panel { max-height: 600px; }
.faq-panel-inner {
  padding: 0 0 var(--s-5);
  font-family: var(--font-sans);
  font-size: 15px;
  line-height: 1.65;
  color: var(--ink-soft);
  max-width: 70ch;
}

/* =========================== CTA BANNER (full-bleed) ============ */
.cta-section {
  position: relative;
  padding: 0;
  overflow: hidden;
}
.cta-banner {
  position: relative;
  background: var(--ink);
  color: var(--paper);
  padding: clamp(72px, 12vw, 160px) var(--pad-x);
  overflow: hidden;
  text-align: center;
  width: 100%;
  min-height: 480px;
  display: flex;
  align-items: center;
  justify-content: center;
}
/* Foto de fundo dessaturada (mãos com caneta) */
.cta-banner::before {
  content: "";
  position: absolute; inset: 0;
  background: url('img/manifesto-bw.jpg') center/cover no-repeat;
  opacity: 0.18;
  filter: grayscale(1) contrast(1.05);
  z-index: 0;
}
/* Overlay vinheta navy */
.cta-banner::after {
  content: "";
  position: absolute; inset: 0;
  background:
    radial-gradient(ellipse at center, rgba(13,30,58,0.55) 0%, var(--ink) 75%),
    linear-gradient(135deg, transparent 55%, rgba(196,97,36,0.25) 100%);
  z-index: 1;
}
/* Blob terracota difuso no canto */
.cta-blob {
  position: absolute;
  width: 460px; height: 460px;
  background: var(--terracotta);
  border-radius: 38% 62% 56% 44% / 48% 42% 58% 52%;
  opacity: 0.18;
  filter: blur(40px);
  pointer-events: none;
  z-index: 1;
}
.cta-blob--tl { top: -10%; left: -8%; }
.cta-blob--br { bottom: -20%; right: -10%; }

.cta-banner-inner {
  position: relative;
  z-index: 2;
  max-width: 820px;
  margin-inline: auto;
}
.cta-banner .h1 { max-width: 22ch; margin-inline: auto; }
.cta-banner .lede {
  color: var(--muted-light);
  max-width: 56ch; margin: var(--s-5) auto 0;
}
.cta-banner .cta-row {
  margin-top: var(--s-7);
  display: flex; justify-content: center; flex-wrap: wrap; gap: var(--s-3);
}
/* Footer com créditos sutis */
.cta-marquee {
  position: absolute;
  bottom: 0; left: 0; right: 0;
  display: flex;
  gap: var(--s-7);
  padding: var(--s-4) 0;
  border-top: 1px solid var(--line-light);
  font-size: 11px; letter-spacing: 0.16em; text-transform: uppercase;
  color: var(--muted-light);
  z-index: 2;
  justify-content: center;
  opacity: 0.6;
  flex-wrap: wrap;
}
.cta-marquee span { display: inline-flex; align-items: center; gap: 6px; }
.cta-marquee svg { width: 12px; height: 12px; color: var(--terracotta-2); }

/* =========================== FORM ============================== */
.contact {
  position: relative;
  padding-block: var(--section-y);
}
.contact-grid {
  display: grid; grid-template-columns: minmax(0, 0.9fr) minmax(0, 1.1fr);
  gap: clamp(40px, 6vw, 80px);
  align-items: center;
}
@media (max-width: 900px) { .contact-grid { grid-template-columns: 1fr; } }

.contact-info ul {
  margin-top: var(--s-6);
  display: grid; gap: var(--s-4);
}
.contact-info li {
  display: grid; grid-template-columns: 44px 1fr; gap: var(--s-3);
  align-items: center;
}
.contact-info .ico {
  width: 36px; height: 36px;
  border-radius: 0;
  background: transparent;
  color: var(--ink);
  display: grid; place-items: center;
}
.contact-info strong { display: block; font-size: 15px; color: var(--ink); font-weight: 600; }
.contact-info span { display: block; font-size: 13px; color: var(--muted); }

.form {
  background: var(--paper);
  border: 1px solid var(--rule-strong);
  border-radius: var(--radius);
  padding: clamp(24px, 4vw, 40px);
  box-shadow: none;
}
.form-row { display: grid; grid-template-columns: 1fr 1fr; gap: var(--s-3); }
@media (max-width: 600px) { .form-row { grid-template-columns: 1fr; } }
.field { display: flex; flex-direction: column; gap: 6px; margin-bottom: var(--s-3); }
.field label {
  font-size: 13px; font-weight: 600; color: var(--ink);
}
.field input, .field select {
  background: var(--paper-2);
  border: 1.5px solid transparent;
  color: var(--ink);
  padding: 14px 16px;
  border-radius: var(--radius-sm);
  font-size: 15px;
  transition: border-color var(--dur) var(--ease), background var(--dur) var(--ease);
}
.field input::placeholder { color: var(--muted); }
.field input:hover, .field select:hover { background: var(--paper-3); }
.field input:focus, .field select:focus { outline: none; background: var(--paper); border-color: var(--terracotta); }
.form-foot { margin-top: var(--s-3); font-size: 12px; line-height: 1.5; color: var(--muted); }
.form-foot a { color: var(--terracotta); text-decoration: underline; }
.form .btn { width: 100%; margin-top: var(--s-2); }

/* ============================ FOOTER =========================== */
.site-footer {
  background: var(--ink);
  color: var(--muted-light);
  padding-block: var(--s-8) var(--s-5);
  font-size: 14px;
}
.footer-grid {
  display: grid; grid-template-columns: 1.6fr 1fr 1fr 1fr; gap: var(--s-6);
  padding-bottom: var(--s-7);
  border-bottom: 1px solid var(--line-light);
}
@media (max-width: 900px) { .footer-grid { grid-template-columns: 1fr 1fr; } }
@media (max-width: 540px) { .footer-grid { grid-template-columns: 1fr; } }
.footer-col h5 {
  font-size: 12px; letter-spacing: 0.1em; text-transform: uppercase;
  color: var(--terracotta-2); font-weight: 600;
  margin-bottom: var(--s-4);
}
.footer-col a {
  display: block;
  padding: 5px 0;
  color: var(--muted-light);
  transition: color var(--dur) var(--ease);
}
.footer-col a:hover { color: var(--paper); }
.footer-col .brand-text strong { color: var(--paper); }
.footer-col .brand-text span { color: var(--muted-light); }
.footer-about { margin-top: var(--s-4); font-size: 13px; max-width: 38ch; line-height: 1.55; }
.footer-bottom {
  margin-top: var(--s-5);
  display: flex; justify-content: space-between; align-items: center;
  font-size: 12px; color: var(--muted-light); opacity: 0.7;
  flex-wrap: wrap; gap: var(--s-3);
}

/* ======================= WHATSAPP FLUTUANTE ===================== */
.fab-wa {
  position: fixed; right: 24px; bottom: 24px; z-index: 60;
  width: 56px; height: 56px;
  background: #25D366;
  color: #fff;
  border-radius: 50%;
  display: grid; place-items: center;
  box-shadow: 0 8px 24px rgba(37,211,102,.4), 0 4px 8px rgba(0,0,0,.1);
  transition: transform var(--dur) var(--ease);
}
.fab-wa:hover { transform: translateY(-2px) scale(1.04); }
.fab-wa svg { width: 28px; height: 28px; }
.fab-wa-pulse {
  position: absolute; inset: 0;
  border-radius: 50%;
  background: #25D366;
  opacity: 0.4;
  animation: pulse 2.4s ease-out infinite;
  z-index: -1;
}
@keyframes pulse {
  0% { transform: scale(1); opacity: 0.4; }
  100% { transform: scale(1.6); opacity: 0; }
}

/* ====================== POP-UP DE SAÍDA ========================= */
.exit-overlay {
  position: fixed; inset: 0; z-index: 100;
  background: rgba(13,30,58,0.78);
  backdrop-filter: blur(4px);
  display: none;
  align-items: center; justify-content: center;
  padding: var(--s-5);
  opacity: 0;
  transition: opacity var(--dur) var(--ease);
}
.exit-overlay.is-active { display: flex; opacity: 1; }
.exit-modal {
  background: var(--paper);
  padding: clamp(28px, 5vw, 48px);
  max-width: 520px; width: 100%;
  position: relative;
  border-radius: var(--radius-lg);
  transform: translateY(12px);
  transition: transform var(--dur) var(--ease);
  text-align: center;
}
.exit-overlay.is-active .exit-modal { transform: translateY(0); }
.exit-close {
  position: absolute; top: 14px; right: 14px;
  width: 36px; height: 36px;
  display: grid; place-items: center;
  color: var(--muted);
}
.exit-close:hover { color: var(--ink); }
.exit-eyebrow { color: var(--terracotta); font-size: 12px; letter-spacing: 0.12em; text-transform: uppercase; font-weight: 600; }
.exit-h { margin-top: var(--s-3); font-size: clamp(22px, 3vw, 28px); font-weight: 700; line-height: 1.25; letter-spacing: -0.015em; }
.exit-b { margin-top: var(--s-3); font-size: 15px; line-height: 1.55; color: var(--muted); }
.exit-modal .btn { margin-top: var(--s-5); }

/* ========================= REVEAL ============================== */
[data-reveal] { opacity: 0; transform: translateY(16px); transition: opacity var(--dur-slow) var(--ease), transform var(--dur-slow) var(--ease); }
[data-reveal].is-in { opacity: 1; transform: translateY(0); }

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation-duration: 0.001ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: 0.001ms !important;
    scroll-behavior: auto !important;
  }
  [data-reveal] { opacity: 1; transform: none; }
  .fab-wa-pulse { display: none; }
}

/* utils */
.sr-only { position: absolute; width:1px; height:1px; padding:0; margin:-1px; overflow:hidden; clip:rect(0,0,0,0); white-space:nowrap; border:0; }
.mt-3 { margin-top: var(--s-3); }
.mt-4 { margin-top: var(--s-4); }
.mt-5 { margin-top: var(--s-5); }
.mt-6 { margin-top: var(--s-6); }
.mt-7 { margin-top: var(--s-7); }